Chisa Anderson didn’t waste any time.
Months after graduating from Memphis Trezevant High School in 1998, Anderson consequently took her cosmetology talents straight to nearby New Wave Hair Academy.
Like many of her peers, Anderson had clung to lofty aspirations of not just occupying space in someone else’s salon, helping them live out their dreams, thus relinquishing the customary booth rent time and again.
Rather Anderson’s vision was far greater and bigger than that, regardless of how seemingly insurmountable or challenging it had become.
Make no mistake, Anderson, as far as she was concerned, wasn’t about to settle for just getting by, wasn’t merely about to harbor the play-it-safe mentality in this ever-so-competitive cosmetology industry.
Because of the life-enhancing vision and divine purpose by which God has blessed her, Anderson has seemingly reached the pinnacle of a career that only keeps gets greater.
All because, well, she didn’t waste any time.
“I went straight to New Wave Hair Academy and completed my hours and received my State Board License in 2000,” Anderson told longtime journalist Andre Johnson during an exclusive interview. “(I’ve had) my license 16 years now.”
Now after a little more than a decade-and-a-half, Anderson, 35, has witnessed God enlarge her territory, thus catapult her to a much-anticipated harvest season in the process.
A native of Mississippi, Anderson is owner and chief executive officer of 901 Strands Salon & Hair Extensions.
Located at 6880 Hillshire Drive, Suite 10 in Memphis, Anderson, to her credit, has appropriately emerged from stewardship in the cosmetology industry to her rightful place as ownership.
Talk about pure perseverance.
Fortunately for Anderson, who also studied Business and International Business at Southwest Tennessee Community College and Strayer University, respectively, she is finally reaping the benefits of her valiant, resilient efforts as a professional cosmetologist.
“I took an international business course and was very intrigued in the foreign market,” Anderson said. Fast forward to years later, and I have a business where I work directly with foreign markets. Go figure.”
She didn’t waste any time.
That’s because along with Anderson’s solid clientele, 901 Strands also offers consumers as assortment of stylish hair extensions.
Pretty clever for a business that recently celebrated its official grand opening in mid-June.
As if things aren’t on the up-and-up enough, it’s safe to assume that Anderson’s has lured a solid, experienced staff of professional cosmetologists to help fortify 901 Strands’ mission.
Of her five styling stations, three of them have been taken, bringing her staff of hairstylists to four.
Still, more growth is on the horizon, Anderson said.
“I’m now about to hire a licensed natural nail manicurist,” Anderson said. “Someone offering natural healthy nail services with Shellac manicures and more. I need a specialist.
“The hair business is very competitive, especially the hair market,” Anderson continued. “Although it had been suggested to me on many occasions and I refused, it was finally a client that convinced me to get into selling hair. I avoided it because everyone was selling hair. I fell in love with Peruvian and went straight for that market. I’m so surprised at how well it’s doing.”
Her steadfast willingness to embrace change — particularly when it comes to hair extensions — has benefited her mightily.
All because — you guessed it — she didn’t waste any time.
“I was determined to introduce more people to Peruvian (hair) since Brazilian was so dominating,” Anderson said. “Everyone was selling Brazilian, so my exact niche was not to sell Brazilian hair to clients. However, over time and after so many requests, I now keep a small stock of Brazilian for clients who just have to have Brazilian hair. But my number one top seller is Peruvian…the Peruvian Body Wave. It did so well I named it my ‘Signature Strands.’”
All things considered, for a new business owner who’s enjoying instant success, Anderson emphasized that the primary objective must remain the same.
That is, keeping customers happy is her No. 1 priority.
“The most I like about my business is making people look and feel pretty,” Anderson. “I think it’s that feeling of making others happy…just being able to create that feeling for my clients. After a long week and trying times, you can come to 901 Strands and escape and get your life.”
After that long, brutally hectic week, don’t even think of wasting any time.
EDITOR’S NOTE: If you are an entrepreneur, business owner, producer, author, musician, barber, life coach, motivational speaker, cosmetologist, tax preparer, model, athlete, or pastor/minister who is seeking exposure and would like to share your story with an in-depth news feature, call Reporter Andre Johnson at 901-690-6587 or Facebook message him under “Andre T. Johnson” for details.
Andre Johnson is a senior writer for MemphiSport. A 2000 graduate of the University of Memphis School of Journalism, Johnson covers the NBA Southwest Division from Dallas, Texas. To reach Johnson, send an email to email@example.com. Also, follow him on Twitter @AJ_Journalist.